Competition is fierce in the business world. Everyone and their mother is a guru and expert asking for your money, kidney and first born to change your life overnight. 😤
Here’s the truth that no one wants to tell you…the answers are already within you.🙃
However, if you are losing sleep over what your competitors are doing, saying, selling then you have a major problem, and it ain’t your competition.😱
You have a branding problem. 😲
If your business is always lagging behind the competition and offers nothing new to the market, why does it even exist?🤤
The most important and delicious ingredient in your personal brand should always be YOU. And not just the corporate plaid version, but the colorful salsa dancing, spitfire AUTHENTIC YOU that no one can replicate.